Exploring social media in education

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How to increase student attendance at school activities? There is an App for that!

How to increase student attendance at school activities? There is an App for that!
by Jeff Walrich ·

One issue facing every athletic director is finding ways to have students attend sports events on campus. The same holds … Continue reading »

Avoid These Social Media Mistakes in Higher Ed Marketing

Avoid These Social Media Mistakes in Higher Ed Marketing
by Bart Caylor ·

Without a Plan, Your School’s Social Media is Destined To Fail. Social media has been all the rage since the … Continue reading »

Smarter Than a 9th Grader? How Does Your Digital Marketing Compare?

Smarter Than a 9th Grader? How Does Your Digital Marketing Compare?
by Bart Caylor ·

Digital Natives Expect More From Your Digital Marketing Than You Do Prospective students and families expect much more digital prowess … Continue reading »

How Do You Know If Your School Is Writing Quality Content?

How Do You Know If Your School Is Writing Quality Content?
by Emily Cretella ·

When it comes to writing online content, we always hear quality is more important than quantity. But how do you … Continue reading »

Rich Media: Your Secret Sauce in Higher Education Marketing

Rich Media: Your Secret Sauce in Higher Education Marketing
by Bart Caylor ·

Spicing up Your Content Traditionally, websites have been constructed of pages containing copy and photos – not much more than … Continue reading »