LIVE BLOG – edSocialMedia SUMMIT
February 16, 2010 at 9:44 am | No Comment

Thanks to all our sponsors and attendees who made the BCDS summit a success!
slides and speaker notes can be found here: http://esmsummit2010.pbworks.com
Tweet blogging at http://twitter.com/edsocialmedia
(In the photo – Jeff Anderson and LIz Mcgann from …

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Five Things I’m Excited to Explore at TEDxNYED
By Steve Ritchie on Friday, 5 March 2010No Comments

We at edSocialMedia are excited about sponsoring this weekend’s TEDxNYED event being hosted by our friends at Collegiate School. I have the lucky task of representing ESM at the event, and I plan to take full advantage of the opportunity to participate in the discussion with an impressive list of presenters and attendees. The live feed will be here if you aren’t going to be there. As I think about tomorrow, I have a few topics into which I hope to gain some insight. In no particular order:

1) How to navigate from Maine to NYC.

Anyone who knows me will be nodding as they read that. I’m counting on my Australian accented GPS, Claire, to keep me pointed in the right direction. The rest of the list doesn’t happen without success here…

2) How can we train the trainers/empower faculty to adopt and teach creative commons? Read the full story »

edSocialMedia Summit: Ben Jones Keynote
Wed, 24/02/10 – 10:39 | No Comment

Thanks to our friends at WhippleHill for this video of the excellent Keynote address by Ben Jones, VP for Communications at Oberlin College and former Director of Communications for the MIT Office of Admissions. Ben …

edSocialMedia Summit: Panel Discussion: What is the future of teaching?
Wed, 24/02/10 – 9:28 | No Comment

Watch live streaming video from whipplehill at livestream.com
A conversation from the ESM Summit about the social media impact on the evolution of teaching with Hans Mundahl (New Hampton School), Peter Gow (BCDS), David Bill (The …

LIVE BLOG – edSocialMedia SUMMIT
Tue, 16/02/10 – 9:44 | No Comment
LIVE BLOG – edSocialMedia SUMMIT

Thanks to all our sponsors and attendees who made the BCDS summit a success!
slides and speaker notes can be found here: http://esmsummit2010.pbworks.com
Tweet blogging at http://twitter.com/edsocialmedia
(In the photo – Jeff Anderson and LIz Mcgann from …

Admissions Officers Must Differentiate
Sun, 7/02/10 – 2:07 | No Comment

The National Association of Independent Schools reports that admission officers must identify 910 prospective students to fill 100 spots. In 1990, admission officers averaged 10 contacts with families to secure an enrollment. Today, the number …

Thinking Critically About Facebook Apps (a middle school workshop)
Mon, 18/01/10 – 16:03 | 3 Comments
Thinking Critically About Facebook Apps (a middle school workshop)

What are Facebook applications? How do companies use them to access your personal information? This workshop encourages middle school students to think critically about the social network sites they use.

Sometimes, less is more.
Mon, 11/01/10 – 21:23 | One Comment
Sometimes, less is more.

New Year’s Resolutions. We all have them, or at least most of us flirt with the notion of starting the new year with a fresh approach, a new goal or maybe just trying to avoid …

Effective School Marketing
Thu, 7/01/10 – 10:01 | No Comment

Stratospheric tuition. Escalating costs. Shifting demography. Expanding choice. These and other numerous external factors can potentially damage, or even deplete, the new student prospect pool, so schools must pay more attention than ever before to …

Social Media’s Costs – Support
Wed, 30/12/09 – 20:49 | No Comment
Social Media’s Costs – Support

I’m a skeptic. When people tell me that something is free I generally don’t believe them. There is always some cost and while I may not be taking my wallet out of my pocket there is always some payment that has to be made.

Because of this mindset, the idea that social media is free isn’t something that I bought into right away. The idea that our school could use social media to communicate, market and share information with our vast constituencies was incredible. To my joy, as I looked at some of the major sites and service I would be using I found that they were indeed, for the most part, completely without cost.

Live Streaming 101
Thu, 17/12/09 – 14:26 | 4 Comments
Live Streaming 101

So you are interested in getting started at your school with live streaming video. Maybe you want to make a concert or athletic event available to parents and alumni who are far from your …

Branded Tweets
Mon, 7/12/09 – 19:48 | One Comment
Branded Tweets

A recent study from Penn State University indicates 20 percent of all tweets refer to or mentions specific brands or product names.  This presents a new challenge for the keeper of the brand. The growth …