A conversation with Montclair Kimberley Academy‘s Bill Stites about the school’s Irish Studies senior elective and trip.

Bill talked about the transition from documenting the trip via a static web site to a WordPress powered blog that folded in Flickr, Twitter, & Youtube to share their experiences as they traveled throughout Ireland.


Going social allowed family, friends & the MKA community to remain connected & contribute to the experience while also providing the students with an opportunity to form new, unexpected connections with people from all over the world- an experience not at all uncommon to social media. One such example being Eion Ryan, a Member of the European Parliament.

Bill went on to chat about how faculty at MKA followed his lead- from blogs to record & share trips to China & Guatemala to influencing other areas such as the Middle School newspaper.

The Irish Studies Program was proof to the school that for impact and reach, “showing” is more effective than “telling.”


Follow Irish Studies on Twitter!

Peter Baron

Peter Baron

Peter Baron is the Chief Evangelist at WhippleHill Communications, the founder of AdmissionsQuest, and a partner at edSocialMedia. Peter regularly blogs about school communication for WhippleHill and edSocialMedia. You can find him on Google+ and Twitter.

  • Denise Wagner

    Great job, Bill. You are getting social media more and more integrated into the communications of MKA.

  • Some fantastic ideas and plenty of enthusiasm here! I only wish I had been able to do this at school! I particularly like the way you have combined history with future-thinking media skills/awareness. I picked up a few good ideas myself!

    If you ever need a favour in Limerick let me know and I’ll do my best to help you out. There are certainly many things in Limerick that need to be discovered by the outside world!

    Wish you and your students all the best

    Joanne, Limerick

  • Bill,
    Nice to meet you today at the Social Media Summit. Appreciated our short discussion about what it takes to move students from this expanded “authorship” (via Social Media tools) to actually practice (change) “agency.”

    Related, not long after we chatted a colleague of mine shared the following thought, “Look at what role TV coverage played in the Civil Rights Movement!”

    And today, what role can Social Media tools play in our efforts to advance issues of Social Justice with our students? Food for thought…

    Peace, Robert
    Beaver Country Day School