Webinar recap: What’s the Interest in Pinterest
Pinterest (pronounced: Pin-trest) is the hottest new social media channel that promotes visual communication between “pinners” who use it. In just two quick years, Pinterest has become the third largest social media network, recently surpassing LinkedIn to be one of the most talked about social platforms on the web. Couple the size of its network with the female-populated user base (yes, 83% of its users are women), and your school has a perfectly tailored target market for independent schools: Mothers.
In this edSocialMedia webinar, talk shop with marketers Rob & Liza Fisher Norman, from Turnaround Marketing Communications, and Brendan Schneider, Director of Admission & Financial Aid at Sewickley Academy, as they explore how your school can effectively add Pinterest to your social media stable. The webinar will lead you through the Pinterest process from basics to branding by showing you how to set up your account to pinning brand-centric content that will differentiate your school from the rest.