edSocialMedia.com is an online magazine/blog that explores the role of social media in education. edSocialMedia.com focuses in particular on the use of social media in academics, marketing and outreach in independent schools and colleges. Contributors to edSocialMedia.com are teachers, administrators and education technology professionals in the k-12 and higher-ed world.

edSocialmedia.com is a production of edSocialMedia LLC, a company specializing in providing social media strategy, consulting, and training to schools.

Who we are:

Peter Baron is the founder and president of AdmissionsQuest, an online resource for families who are working through the independent school admission process. Peter attended Brewster Academy in Wolfeboro, NH. He earned his BA from Skidmore College and MAT from Tufts University. Peter’s teaching experiences include Fenway Middle College High School, Pine Ridge School and Wolfeboro, The Summer Boarding School. Peter blogs at AQ’s onBoardingSchools and edSocialMedia.com, and hosts the regular podcast series, Boarding School Podcast.

Ernest Koe is the President and co-founder of The Proof Group and edSocialMedia.com. Ernest has over ten years of experience with database and web technologies. He started his professional career in the classroom at the Loomis Chaffee School as a history and foreign language (Chinese) teacher. Ernest blogs at ProofGroup.com and edSocialMedia.com

Steve Ritchie is the Chairman and co-founder of The Proof Group and edSocialMedia.com. Steve has spent more than eight years working and consulting with schools on administrative technology and prior to that was a teacher, coach and dorm parent at two New England independent schools. He brings an independent school alum perspective to social media strategy as a graduate of St. Paul’s School. Steve blogs at ProofGroup.com and edSocialMedia.com

Antonio Viva is the Associate Head of School at Worcester Academy in Worcester, MA, where he previously served as CIO. He is a self described “tech savvy zen Daddio,” and is an early champion of using social media in the classroom. Antonio brings an experienced, on the ground academic and administrative perspective. Antonio blogs at antonioviva.com and edSocialMedia.com

For inquiries about this site or edSocialMedia Bootcamps, please send an email to info@edsocialmedia.com.