My Social Media Sabbatical
This post also appeared on my blog, www.drewmillikin.com I took a social media sabbatical last year—not a full on, … Continue reading »
Can Facebook Last?
Facebook has been making moves that have me, as a marketer, rather annoyed. In the past couple of months, I’ve notice that reach of my school’s Facebook Page had significantly declined. At the same time, the cost to promote a post increased while the reach decreased. In October, a non-promoted post would routinely get 1,500 impressions in a month. In November, I have to pay $10 for that. Continue reading »
The Tug of the Plug
I don’t know about you, but I find it incredibly difficult to reflect and be thoughtful during the school year. … Continue reading »
No Place for Copy Cats
This post also appears at http://drewmillikin.com/. Charlie Croker: You’ve got no imagination. You couldn’t even decide what to do with all that … Continue reading »
Why They’re Not Going to Leave Facebook
Author’s note: This post originally appeared on my blog, www.drewmillikin.com. ÂOnly after much reassurance that it wasn’t complete garbage or … Continue reading »
No Equipment and No Clue? No Problem
Have you ever said yes to something without really knowing what you were getting into? That recently happened to me … Continue reading »
Be quick. Be nimble.
I wondered who would be the first to jump on the outrageous, awesome and just plain hilarious Old Spice commercials … Continue reading »
What happens when a piece of junk technology becomes ingrained in your school culture?
We’ve got this garbage email system. The calendar doesn’t work right, it requires massive amounts of manpower, isn’t organized well, … Continue reading »
When they find you on Twitter…
And…. it’s finally happened. When I moved from higher education to working at Groton School, one of the first … Continue reading »
