New Facebook Groups: Bad News for Schools?
Common Themes in Social Media Policies
Online Noise and No Sweet Tea
On The 24th Time: Google Wave and Independent Schools
A Twitter Twist: Bay Ridge Prep Case Study
Tired of the same oleâ€™, same oleâ€™ in social media? Spend some time on Bay Ridge Prepâ€™s Twitter profile and you might just get the inspiration youâ€™re looking for.
This K-12 independent school out of Brooklyn, New York uses its Twitter presence to share more than the standard campus news. Continue reading »
With One Voice and On Message
900 Fans in 5 Months? One School’s Story
Social Media Case Study: Pope John Paul II High School (MA)
Accelerating a SLOW-cial Media Campaign
Maybe your supervisor panicked when he saw a competitor’s robust Facebook page. Maybe your alumni donations are abysmal. Maybe Twitter is just plain fun and why not tweet for your school in your spare time?
These are all too common reasons for starting into social media in an independent school but for many such well-intentioned starts don’t end well. Social media becomes SLOW-cial because, unlike in Field of Dreams, sometimes they don’t come when you build it. Let’s examine why and more importantly, how you can avoid the void in the conversation. Continue reading »