Author Archive | Rachel Sebell Graveline
Social Media Managers – Remember Your Internal Customers
I started the school year taking an inventory of my school’s social media needs and from that inventory, connected with various departments on campus, encouraging each to pursue different social media goals for the school year. In most cases this meant taking my web 2.0 lunches on the road to different departments where based on [...]
Read MoreLinkedIn for Alumni Relations
Social media is great for broadcasting your school’s message to your alumni, but how do you learn what your alumni are up to? This past week I led a web 2.0 lunch discussion on LinkedIn for Alumni Relations and how to use this tool to connect with alumni from our school. Anyone who works in [...]
Read MoreSocial Media Islands
For educators, summer is a time to step back, reflect and plan for the coming year. Those of us also working in social media, summer is a time not only to reflect and plan but also to refine and edit our social media channels. This summer, stepping into the role of Social Media Manager at [...]
Read MoreGalvanize Your department With Social Media Tools
For social media mavens, who already blog, tweet, Facebook, digg and use every other form of social media we can get our hands on, it’s hard for us to understand why our co-workers don’t rush at the opportunity to use social media every chance they can to connect with alumni, parents and students. In January, [...]
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