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5 Reasons for Social Media Communication In Education
People often ask me why they or their school district should engage in the use of social media. Often it is asked in a manner that would verify their concerns or desire to not engage. As I have provided answers, five reasons come to mind and none of them have to do with not engaging.
Read MoreCheap Cheats for Starting Up on a Budget
I recently began a new small business that will rely heavily on free marketing. I don't have a huge advertising budget or unlimited marketing resources, thus several of the ways in which I am working to grow the company is via social media, email, and word-of-mouth marketing.
Read MoreBehind Three of Our School’s Most Popular Facebook Posts
When it comes to storytelling at your school, it’s often not the grand plan or best intention that makes the headlines, but the small moment or serendipitous coincidence that often seems to be the most notable.
Read MoreTwitter and Writing: “Half as Long”
There is a movie I, and any fly fisherman, love called “A River Runs Through It“. It features Brat Pitt, Craig Sheffer and Tom Skerritt and is a movie about the misspent youth of two boys, growing up in rural Montana and their love of fishing. The movie shows sweeping shots of the majestic landscape [...]
Read MoreFlipping Isn’t Just About Video: A Better Approach to Vocabulary
I would tell you how I used to incorporate vocabulary in my English classes, but I’m betting you already know. Chances are we pretty much did the same thing. I now do something different. Flipping a classroom is not really about turning lectures into videos; it’s about freeing up class time for more one-on-one interaction [...]
Read MoreTop 10 edSocialMedia Posts of 2012
As with all things New Years, it's always good to look back at the previous year and celebrate the things that made it special. Although all of our contributors share meaningful and enlightening stories our their successes, failures and questions, we've collected the most popular posts of the past 12 months.
Read MoreWhy Blog and Other Blogging Tips
The title of this post is meant to do two things. It's meant to draw you in because you're interested to know why your school ought to be blogging, or because you're curious to know what helpful blogging tips might be shared...
Read MoreCan Facebook Last?
Facebook has been making moves that have me, as a marketer, rather annoyed. In the past couple of months, I’ve notice that reach of my school’s Facebook Page had significantly declined. At the same time, the cost to promote a post increased while the reach decreased. In October, a non-promoted post would routinely get 1,500 impressions in a month. In November, I have to pay $10 for that.
Read MoreAn Unlikely Convert to the World of Social Media
I love hearing about people discovering the power of social networks and connectedness. Back in October I ran across this letter from Brent Powell at The Derryfield School in NH. It was part of his update to their community in their weekly email newsletter. I found it to be a perfect example of what I [...]
Read MoreVote for your favorite Summit proposal!
Help these three presenters get on stage at the edSocialMedia Summit! We’ve now closed submissions for the 2013 Summit, and we’ve heard three great topics for our final presenter slot at the 2013 Summit. They’ve created a video that demonstrates what they hope to present at the event. Now the story turns to you. If [...]
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