Interactive Video (Part Two): Mozilla’s Popcorn Maker

Interactive Video (Part Two): Mozilla’s Popcorn Maker
by Robin Neal ·

To my shock and horror, my students claimed to have never seen a PopUp Video. They were vaguely aware of VH1 and suspected that some old people still watch it? If it even exists? We were brainstorming uses of Mozilla’s Popcorn Maker, and I was sharing that a colleague had a great idea of using the free online tool to make a PopUp video of a presidential debate. Continue reading »

Defending Kony 2012

Defending Kony 2012
by Robin Neal ·

Chances are you have already seen this month’s most viral video, Kony 2012, a polished and provocative thirty-minute film produced by Invisible Children that … Continue reading »

Social Media & Branding: Composing a Cohesive Tune

Social Media & Branding: Composing a Cohesive Tune
by Madeline Riley ·

  You can recite your school’s branding like a childhood lullaby, but are you whistling the same tune when you … Continue reading »

Email Signatures: Another Way to Drive Traffic to Your Social Sites

Email Signatures: Another Way to Drive Traffic to Your Social Sites
by Liza Fisher Norman ·

Very few schools have a standardized email signature — even within departments — and yet this is a basic for … Continue reading »

Why Social Media Marketing Matters

Why Social Media Marketing Matters
by Marisa Peacock ·

Whenever I consult with independent schools about their communication strategies, I like to ask: “If I said the word marketing … Continue reading »

Is your school afraid of Facebook?

Is your school afraid of Facebook?
by Jesse Bardo ·

Still no Facebook page for your school? Are you afraid someone may say something negative about your institution? Do you … Continue reading »

Why Your School or District Needs Guidelines

Why Your School or District Needs Guidelines
by Sarah Hanawald ·

Why your school or district needs guidelines for social networking–Before the start of school this fall.   Over coffee and … Continue reading »

Facebook and Student Communications… things to consider.

Facebook and Student Communications… things to consider.
by William Stites ·

In a recent email I received from one of our school’s Educational Technology Coordinators, she asked my opinion on creating … Continue reading »