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As a marketer, I’m sure you are aware that we live in a visual age. If you’re not using visual … Continue reading »

One of the best ways to reach parents, students and teachers is to communicate with them on Instagram. This is … Continue reading »

Download or Listen on iTunes   Let’s face it. You can market until the cows come home, but you need … Continue reading »

Creating an entirely new school website is enough to make even the most confident marketer’s knees start to quiver. And … Continue reading »

This is InspirED School Marketers’ inaugural podcast, and as such, it’s appropriate that it’s on podcasting. The irony wasn’t lost on … Continue reading »

Teachers are turning to social media to inform their professional development (PD), supplementing district-mandated meetings with personalized learning through Twitter, … Continue reading »

Next Floor: Your Elevator Speech Imagine entering an elevator. You press the button for floor ten. As the door closes, … Continue reading »

Education Website Navigation Strategies: It Starts With the Math We are passionate about simplicity and education website navigation strategies that … Continue reading »

Over the last few years the seeds of educational technology and social media in education (referred to as EdTech from … Continue reading »

On October 21, 2014 I had the honor and privilege to give the keynote address at the Alaska Principals Conference in … Continue reading »