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A conversation from the ESM Summit about the social media impact on the evolution of teaching with Hans Mundahl (New Hampton School), Peter Gow (BCDS), David Bill (The …

(On the topic of website video, here is a follow-up to Video Primer.)
Is your video experiment working? Check your statistics! Video websites track the number of playbacks of each item, one potential measure of success. …

Working at an independent school offers plenty of great opportunities to produce video: plays, games, gatherings, graduations, celebrations, traditions and more. You don’t have to shot everything, but if you pick your spots and produce a couple of pieces, you will strengthen your internal communications channels, and possibly even some external channels as well.

What is your flu plan?If you are like most schools, you will spend some time during opening of school meetings discussing the Swine Flu.  Its arrival seems inevitable but how much it will affect students, …

We’ve had a lot of requests for examples of schools with Facebook fan pages. Thanks to the hard work of our intern, Brian, we now have a great resource for anyone looking for school pages.
If …

Why your school or district needs guidelines for social networking–Before the start of school this fall.
Over coffee and the Sunday New York Times we were still finishing Thursday morning of our beach week my sister …

A few weeks ago, Peter Baron, Steve Ritchie and I traveled down to Seguin, Texas outside of San Antonio to spend the day with a fantastic group of social media innovators from several area universities. …

Lorrie Jackson, Director of Communications and Marketing of Lausanne Collegiate School in Memphis, TN & edSocialMedia contributor, sat down with me to discuss how she introduced social media into the school’s outreach plan, how it has been received by Lausanne’s constituents and advice for schools on how to get started with social media.