Strategy Archives - Page 2 of 22

Summertime Strategy for School Marketers

by Liza Fisher Norman · July 12, 2015

I have worked with school marketers every day for 20 years. Well, if I’m not working with them, say, on … Continue reading »

Leave a comment Posted in: Social Media in Education Blog, Strategy

LinkedIn as Part of Your Higher Education Social Media Strategy

by Bart Caylor · February 25, 2015

Recently, LinkedIn announced that they were adding a university ranking system. LinkedIn analyzes millions of alumni profiles across different careers, then … Continue reading »

Leave a comment Posted in: Education, Social Media in Education Blog, Strategy

The Formula for Successful Navigation Strategies

by Bart Caylor · January 8, 2015

Education Website Navigation Strategies: It Starts With the Math We are passionate about simplicity and education website navigation strategies that … Continue reading »

4 comments Posted in: Admission, Best Practices, How-to, Social Media in Education Blog, Strategy

Leading Online – An Interview with Reshan Richards and Stephen Valentine

by Brendan Schneider · January 5, 2015

One of my guilty pleasures is to read books about leadership. So when I first became aware of Leading Online: … Continue reading »

Leave a comment Posted in: Interview, Social Media in Education Blog, Strategy, Teaching + Learning

3 Next Steps to Nurture EdTech Growth

by Scott Rocco · January 2, 2015

Over the last few years the seeds of educational technology and social media in education (referred to as EdTech from … Continue reading »

Leave a comment Posted in: Education, How-to, Strategy, Teaching + Learning, Technology

How UNH Used Social Media to Welcome New Wildcats During Summer Orientation & Move-In Weekend

by Jason Boucher · September 22, 2014

This summer, UNH Communications and Public Affairs helped the orientation staff give a big Wildcat welcome to incoming students and … Continue reading »

Leave a comment Posted in: Case Studies, Social Media in Education Blog, Strategy

New Data for Web and Social Media Marketing

by Bart Caylor · July 25, 2014

We recently came across a set of new data from the Uversity and Chegg student survey. The complete deck can be … Continue reading »

Leave a comment Posted in: Admission, Best Practices, Communications, Development and Advancement, Social Media in Education Blog, Strategy, Technology

Communicating Innovation: The Independent Curriculum Group

by Peter Gow · July 20, 2014

I was once an academic dean, charged with leading my school forward literally into the 21st century, retooling our approaches … Continue reading »

Leave a comment Posted in: Admission, Case Studies, Communications, Development and Advancement, Education, Strategy, Teaching + Learning

5 Ways to Stretch Your Admissions Marketing Budget

by Bart Caylor · May 17, 2014

The Cost of Your Admissions Marketing In a recent published NACCAP benchmarking report on enrollment marketing, the average member school spent just … Continue reading »

Leave a comment Posted in: Admission, Best Practices, Communications, Development and Advancement, Education, How-to, Social Media in Education Blog, Strategy, Technology

The MacGyver Approach to Marketing Strategies for Education

by Bart Caylor · May 7, 2014

I have been reliving the 80′s with my kids. They have discovered the Netflix cache of MacGyver episodes and find them fascinating … Continue reading »