Winners of the InspirED Brilliance Awards Announced

Winners of the InspirED Brilliance Awards Announced
by Liza Fisher Norman ·

The competition was fierce in the first annual InspirED School Marketers Brilliance Awards for excellence in PK12 private school marketing … Continue reading »

7 Reasons to Enter a MarCom Awards Competition [Infographic]

7 Reasons to Enter a MarCom Awards Competition [Infographic]
by Liza Fisher Norman ·

Why would any school enter a marketing and communications awards competition? What’s in it for you? What’s in it for … Continue reading »

Independent School Branding Illuminated [Podcast]

Independent School Branding Illuminated [Podcast]
by Liza Fisher Norman ·

Download or Listen on iTunes   Let’s face it. You can market until the cows come home, but you need … Continue reading »

Why School MarCom People Are Overworked

Why School MarCom People Are Overworked
by Liza Fisher Norman ·

This post was written by Rob Norman and appeared on the InspirED School Marketers blog. It spurred response in a  blog post by … Continue reading »

InspirED Podcast on Podcasting with Mike Hatfield

InspirED Podcast on Podcasting with Mike Hatfield
by Liza Fisher Norman ·

This is InspirED School Marketers’ inaugural podcast, and as such, it’s appropriate that it’s on podcasting. The irony wasn’t lost on … Continue reading »

Creating a Compelling Elevator Speech

Creating a Compelling Elevator Speech
by Bart Caylor ·

Next Floor: Your Elevator Speech Imagine entering an elevator. You press the button for floor ten. As the door closes, … Continue reading »

5 Ways to Stretch Your Admissions Marketing Budget

5 Ways to Stretch Your Admissions Marketing Budget
by Bart Caylor ·

The Cost of Your Admissions Marketing In a recent published NACCAP benchmarking report on enrollment marketing, the average member school spent just … Continue reading »

Start Using YouTube More in Your Education Marketing Mix

Start Using YouTube More in Your Education Marketing Mix
by Bart Caylor ·

According to a recent study by The Intelligence Group featured on emarketer.com, teenagers frequent YouTube 14% more than Facebook. That … Continue reading »

Social Spotlight: Secrets to your school’s video success

Social Spotlight: Secrets to your school’s video success
by Peter Baron ·

How do schools efficiently edit and publish what’s becoming an ever-increasing backlog of material? Ethney McMahon, from Reel Schools, and Proctor Academy shares tested strategies that your organization can apply. Continue reading »

222 People to Circle on Google Plus

222 People to Circle on Google Plus
by Brendan Schneider ·

I’ve been pretty hard on Google Plus on my own blog: 10 Reasons Why I Hate Google Plus and Google Plus is Dead. Most of my initial dislike of Google’s latest social network came from, in my opinion, other people’s over-reaction to the launch of Google Plus. Continue reading »