How Admissions, Alumni and Academic Offices can leverage Google+ Hangouts

How Admissions, Alumni and Academic Offices can leverage Google+ Hangouts
by Madeline Riley ·

With a simple click of a button, your alumni, advancement and academic offices can host live broadcasts through Hangouts, one of Google’s latest features in Google+. In this edsocialmedia webinar, Ryan Bowse from Wikispaces shares his knowledge of what has worked in Google+ Hangouts. Continue reading »

222 People to Circle on Google Plus

222 People to Circle on Google Plus
by Brendan Schneider ·

I’ve been pretty hard on Google Plus on my own blog: 10 Reasons Why I Hate Google Plus and Google Plus is Dead. Most of my initial dislike of Google’s latest social network came from, in my opinion, other people’s over-reaction to the launch of Google Plus. Continue reading »

Word of Mouth Marketing for Your School

Word of Mouth Marketing for Your School
by Madeline Riley ·

During this webinar, Rick Newberry, President of Enrollment Catalyst, shows hundreds of school examples to illustrate how you can use your website and social media channels to inspire word of mouth. Continue reading »

How Assumption High School Sparked Fireworks with an Out-of-the-Box Video

How Assumption High School Sparked Fireworks with an Out-of-the-Box Video
by Madeline Riley ·

Imagine if you hit a “home run” as an enrollment manager: Would your picture-perfect scenario generate more than 45,000 video views, 17 pages of alumni comments, and oh, 30+ additional students in your freshman class? Impossible you say? Not for Elisabeth Russo at Assumption High School in Louisville, Kentucky. Her team created a knock-out lip-dub music video to Katy Perry’s “Firework” that generated the perfect scenario for a private school. Continue reading »

What’s the Interest in Pinterest?

What’s the Interest in Pinterest?
by Madeline Riley ·

In this edSocialMedia webinar, talk shop with marketers Rob & Liza Fisher Norman, from Turnaround Marketing Communications, and Brendan Schneider, Director of Admission & Financial Aid at Sewickley Academy, as they explore how your school can effectively add Pinterest to your social media stable. Continue reading »

State of Facebook Marketing

State of Facebook Marketing
by Madeline Riley ·

Brandon Croke, Inigral Inc.’s Marketing Manager, explores recent data and statistics that explore current applications of Facebook in the higher education sector. Hear about the most effective Facebook trends and how they impact your Facebook strategy. Continue reading »

Ian Symmonds: Viral Video: Bringing Culture to the Curb

Ian Symmonds: Viral Video: Bringing Culture to the Curb
by Madeline Riley ·

In this edSocialMedia Summit presentation, Ian Symmonds, from Ian Symmonds & Associates Inc., demonstrates the importance of engaging videos to authentically represent an organization’s unique identity. Continue reading »

John Hill: Inversity, A Higher Education View of LinkedIn

John Hill: Inversity, A Higher Education View of LinkedIn
by Madeline Riley ·

John Hill, the Higher Education Evangelist for LinkedIn, presented at the 2012 edSocialMedia Summit in San Francisco, CA, at the Fort Mason Center Cowell Theater. In this video, “Inversity, A Higher Education View of LinkedIn,” John focuses his presentation on four key aspects of LinkedIn: people, jobs, companies & groups, and provides insight into how we can leverage these core components for better individual and institutional advancement. Continue reading »

Give and Get – Producing Social Media Content with Purpose

Give and Get – Producing Social Media Content with Purpose
by John LaPerch ·

Recently on our Facebook page at Salisbury School, we posted a simple text link to our annual fund appeal and the post … Continue reading »

Social Media & Branding: Composing a Cohesive Tune

Social Media & Branding: Composing a Cohesive Tune
by Madeline Riley ·

  You can recite your school’s branding like a childhood lullaby, but are you whistling the same tune when you … Continue reading »