Getting to Know You: Q&A with Stacy Jago

Getting to Know You: Q&A with Stacy Jago
by Stacy Jagodowski ·

It’s Q&A Time! Thanks to Marisa Peacock, my nominating blogger and fellow Mount Holyoke alum! Such a great idea. Happy New Year … Continue reading »

5 Ridiculously Easy Ways to Take Your Videos from Amateur to Awesome

5 Ridiculously Easy Ways to Take Your Videos from Amateur to Awesome
by Hans Mundahl ·

We hear it over and over: how to improve the quality of the video you produce for your school without … Continue reading »

Social Media Policies: Avoiding the “Rule Trap” & 3 Essential Guidelines

Social Media Policies: Avoiding the “Rule Trap” & 3 Essential Guidelines
by Josh Loftin ·

When entering the messy world of social media, people want, need, demand standards. By standards, of course, they mean rules.   … Continue reading »

How to Amplify Your School’s Blogging Beyond the Basics

How to Amplify Your School’s Blogging Beyond the Basics
by Madeline Riley ·

Straight from the playbook at the 2013 CAIS-NAIS, Tucker Kimball, a member of the edSocialMedia panel, revisits his presentation from the pre-conference forum, How to Amplify Your School’s Blogging Beyond the Basics. Continue reading »

Troubleshooting Social Media: Issues, Bugs, and Temporary Fixes

Troubleshooting Social Media: Issues, Bugs, and Temporary Fixes
by Marisa Peacock ·

Last week, I spent the day with the edSocialMedia in Annapolis, MD helping a group of independent school professionals dive … Continue reading »

How Admissions, Alumni and Academic Offices can leverage Google+ Hangouts

How Admissions, Alumni and Academic Offices can leverage Google+ Hangouts
by Madeline Riley ·

With a simple click of a button, your alumni, advancement and academic offices can host live broadcasts through Hangouts, one of Google’s latest features in Google+. In this edsocialmedia webinar, Ryan Bowse from Wikispaces shares his knowledge of what has worked in Google+ Hangouts. Continue reading »

Instantly Actionable Ways To Leverage Twitter, with Dan Shure

Instantly Actionable Ways To Leverage Twitter, with Dan Shure
by Madeline Riley ·

Social media is all about people. In the world of education, this is no different. In fact, it’s essential!

To use Twitter effectively, you have to capture the attention and engagement of the right people. See how in this webinar recap with Dan Shure. Continue reading »

222 People to Circle on Google Plus

222 People to Circle on Google Plus
by Brendan Schneider ·

I’ve been pretty hard on Google Plus on my own blog: 10 Reasons Why I Hate Google Plus and Google Plus is Dead. Most of my initial dislike of Google’s latest social network came from, in my opinion, other people’s over-reaction to the launch of Google Plus. Continue reading »

Word of Mouth Marketing for Your School

Word of Mouth Marketing for Your School
by Madeline Riley ·

During this webinar, Rick Newberry, President of Enrollment Catalyst, shows hundreds of school examples to illustrate how you can use your website and social media channels to inspire word of mouth. Continue reading »

3 Ingredients of Your School’s Social Strategy: Part Two

3 Ingredients of Your School’s Social Strategy: Part Two
by Randy Vaughn ·

Earlier in the week, I shared Part One of this series: 3 Ingredients of Your School’s Social Strategy. The first two ingredients, having good “integration” and being “interconnected,” are crucial pieces in a school’s social media strategy. The third ingredient—the special sauce, if you will—is the strategic effort of making a solid plan. As we mentioned in Part One, it must act as your recipe as to “what-when-where-to-post” to ensure anybody pays attention to what you’re whipping up for them to consume. Continue reading »