Involve your student-athletes in your marketing, promotion, and social media!
How Do You Know If Your School Is Writing Quality Content?
Distribution Options for Content Marketing in Education
The Formula for Successful Navigation Strategies
Social Media Faux Pas: #16-#20
5 Social Media Faux Pas
Breaking News: Area School Upset with Facebook Promoted Posts
I fully recognize that it’s a nuisance when something you’re used to changes how it looks and functions. For the purpose of this post, let’s take Facebook as the example. Here is a great look at how Facebook has changed looks over the years. Do you remember getting angry over any/all of these changes? Continue reading »
222 People to Circle on Google Plus
Word of Mouth Marketing for Your School
3 Ingredients of Your School’s Social Strategy: Part Two
Earlier in the week, I shared Part One of this series: 3 Ingredients of Your School’s Social Strategy. The first two ingredients, having good “integration” and being “interconnected,” are crucial pieces in a school’s social media strategy. The third ingredientâ€”the special sauce, if you willâ€”is the strategic effort of making a solid plan. As we mentioned in Part One, it must act as your recipe as to “what-when-where-to-post” to ensure anybody pays attention to what you’re whipping up for them to consume. Continue reading »