Tagged: "network"
Breaking News: Area School Upset with Facebook Promoted Posts
I fully recognize that it's a nuisance when something you're used to changes how it looks and functions. For the purpose of this post, let's take Facebook as the example. Here is a great look at how Facebook has changed looks over the years. Do you remember getting angry over any/all of these changes?
Webinar recap: Instantly Actionable Ways To Leverage Twitter, with Dan Shure
Social media is all about people. In the world of education, this is no different. In fact, it’s essential! To use Twitter effectively, you have to capture the attention and engagement of the right people. See how in this webinar recap with Dan Shure.
How Assumption High School sparked fireworks with an out-of-the-box video
Imagine if you hit a “home run” as an enrollment manager: Would your picture-perfect scenario generate more than 45,000 video views, 17 pages of alumni comments, and oh, 30+ additional students in your freshman class? Impossible you say? Not for Elisabeth Russo at Assumption High School in Louisville, Kentucky. Her team created a knock-out lip-dub music video to Katy Perry's "Firework" that generated the perfect scenario for a private school.
8+ (Borrowed) Tips for Using Facebook Scheduled Posts
An article that appeared on Social Media Examiner outlines the ins and outs of using scheduled posts for Facebook. No, we’re not talking about using Hootsuite or Timely here; we’re talking about scheduling the posts through Facebook.com.
Erin Swanson: Donate your voice: Lessons from two years of automated, integrated social campaigns with Water.org
Erin Swanson, a freelance social media manager & former Marketing Programs Manager at Water.org, discusses time and resource management throughout her time working in a non-profit environment. With a limited marketing budget, Erin’s team developed a campaign that focused on the idea of advocacy over fundraising.
Andy Shaindlin: Balancing Creativity with Leadership: The Challenge of Social Media
Andy Shaindlin, the Associate Vice President for Advancement at Carnegie Mellon University & Founder of Alumni Futures, talks about involvement in social media from the organization leader’s perspective. His high-level, big picture planning ideas explore the challenges that Presidents and Heads of School face when using social media.
Georgy Cohen: Our Community: The Co-Author of Our Brand Story
Education institutions and non-profits are challenged to manage the social community as well as create the content. Georgy explains how managers can tap into the real conversations that are already happening to harness a stronger story surrounding your brand.
Rand Fishkin: Connecting Inbound Marketing for Exceptional Return
Content marketing should be the driving force in your online marketing campaign, as Rand Fishkin illustrates in his edSocialMedia Summit presentation, “Connecting Inbound Marketing for Exceptional Return.”
Ian Symmonds: Viral Video: Bringing Culture to the Curb
In this edSocialMedia Summit presentation, Ian Symmonds, from Ian Symmonds & Associates Inc., demonstrates the importance of engaging videos to authentically represent an organization’s unique identity.
John Hill: Inversity, A Higher Education View of LinkedIn
John Hill, the Higher Education Evangelist for LinkedIn, presented at the 2012 edSocialMedia Summit in San Francisco, CA, at the Fort Mason Center Cowell Theater. In this video, "Inversity, A Higher Education View of LinkedIn,” John focuses his presentation on four key aspects of LinkedIn: people, jobs, companies & groups, and provides insight into how we can leverage these core components for better individual and institutional advancement.
Blog Sponsors
