Breaking News: Area School Upset with Facebook Promoted Posts

Breaking News: Area School Upset with Facebook Promoted Posts
by Joel F. W. Price ·

I fully recognize that it’s a nuisance when something you’re used to changes how it looks and functions. For the purpose of this post, let’s take Facebook as the example. Here is a great look at how Facebook has changed looks over the years. Do you remember getting angry over any/all of these changes? Continue reading »

Word of Mouth Marketing for Your School

Word of Mouth Marketing for Your School
by Madeline Riley ·

During this webinar, Rick Newberry, President of Enrollment Catalyst, shows hundreds of school examples to illustrate how you can use your website and social media channels to inspire word of mouth. Continue reading »

Pinterest: Why Pinning is Better than Posting Pics

Pinterest: Why Pinning is Better than Posting Pics
by Jason Ramsden ·

With digital cameras in almost every type of mobile device imaginable, snapping photos of campus events is easier than ever before. Awesome, you say? I can now crank out photos and post them to my school’s Flickr page quickly and easily and then move on to the next item on my crowded “social media to do” list. Right? Perhaps. Continue reading »

Summertime, and the Tweetin’s Easy…

Summertime, and the Tweetin’s Easy…
by Mark Schindler ·

It’s about that time of year when school schedules are wrapping up, and teachers, coaches, and administrators are pondering the best ways to keep in touch with their students over the summer. Continue reading »

Measuring Social Engagement for Admissions

Measuring Social Engagement for Admissions
by Madeline Riley ·

Brandon Croke, from Inigral, presented an engaging webinar that covered the different ways schools are measuring social media effectiveness, the pros and cons of each, and best practices on how to tie social media activity to enrollment results. Continue reading »

Interactive Campus Map: An Essential Recruitment Tool

Interactive Campus Map: An Essential Recruitment Tool
by Madeline Riley ·

The interactive campus map is an essential tool for recruitment purposes. There are a handful of must-have features that you … Continue reading »

Favorite Independent School Facebook Pages

Favorite Independent School Facebook Pages
by Jesse Bardo ·

After reading Patrick Powers’ (@patrickjpowers on twitter) great blog post on best university Facebook Pages, I thought I would do … Continue reading »

Brendan Schneider’s “cocktail conversations” and schools

Brendan Schneider’s “cocktail conversations” and schools
by Jesse Bardo ·

Brendan Schneider, the Director of Admission and Financial Aid at Sewickley Academy, writes about the importance of branding through “cocktail … Continue reading »