Social Media’s Costs – Support
I’m a skeptic. When people tell me that something is free I generally don’t believe them. There is always some cost and while I may not be taking my wallet out of my pocket there is always some payment that has to be made.
Because of this mindset, the idea that social media is free isn’t something that I bought into right away. The idea that our school could use social media to communicate, market and share information with our vast constituencies was incredible. To my joy, as I looked at some of the major sites and service I would be using I found that they were indeed, for the most part, completely without cost. Continue reading »
Online Noise and No Sweet Tea
Twitter Panic: Should I follow back?
Bootcamp: Boston (Area), November 12, 2009
Join us on November 12, 2009 at St. John’s Prep, Danvers, MA for a social media bootcamp experience.
Learn how social media can help you strengthen relationships with the constituents that matter most- your students, parents, faculty & alumni.
Who should attend: K-12 or higher-ed administrators and staff in Admissions, Marketing, Communications, External-affairs, Advancement, or Alumni/Development. Continue reading »
Public or Private Profiles; Is there a Difference?
A Twitter Twist: Bay Ridge Prep Case Study
Tired of the same oleâ€™, same oleâ€™ in social media? Spend some time on Bay Ridge Prepâ€™s Twitter profile and you might just get the inspiration youâ€™re looking for.
This K-12 independent school out of Brooklyn, New York uses its Twitter presence to share more than the standard campus news. Continue reading »