A Policy, A Guru, Workshops and Tutoring: Four Ways Schools can Serve their Social Communities
In todayâ€™s day and age, we often look towards the younger generations for advice on how to use technology. Having trouble with your new smart phone? Ask any teenager on the block, they can give you a demo. Canâ€™t make your interactive white board work? Chances are, one of your students can figure it out. However, just because teens are savvy at using these electronic devices doesnâ€™t mean they know how to use them well. Continue reading »
Erin Swanson: Donate your voice: Lessons from two years of automated, integrated social campaigns with Water.org
Erin Swanson, a freelance social media manager & former Marketing Programs Manager at Water.org, discusses time and resource management throughout her time working in a non-profit environment. With a limited marketing budget, Erinâ€™s team developed a campaign that focused on the idea of advocacy over fundraising. Continue reading »
Andy Shaindlin: Balancing Creativity with Leadership: The Challenge of Social Media
Andy Shaindlin, the Associate Vice President for Advancement at Carnegie Mellon University & Founder of Alumni Futures, talks about involvement in social media from the organization leader’s perspective. His high-level, big picture planning ideas explore the challenges that Presidents and Heads of School face when using social media. Continue reading »
Georgy Cohen: Our Community: The Co-Author of Our Brand Story
Rand Fishkin: Connecting Inbound Marketing for Exceptional Return
Ian Symmonds: Viral Video: Bringing Culture to the Curb
John Hill: Inversity, A Higher Education View of LinkedIn
John Hill, the Higher Education Evangelist for LinkedIn, presented at the 2012 edSocialMedia Summit in San Francisco, CA, at the Fort Mason Center Cowell Theater. In this video, “Inversity, A Higher Education View of LinkedIn,â€ John focuses his presentation on four key aspects of LinkedIn: people, jobs, companies & groups, and provides insight into how we can leverage these core components for better individual and institutional advancement. Continue reading »
Bootcamp: Boston (Area), November 12, 2009
Join us on November 12, 2009 at St. John’s Prep, Danvers, MA for a social media bootcamp experience.
Learn how social media can help you strengthen relationships with the constituents that matter most- your students, parents, faculty & alumni.
Who should attend: K-12 or higher-ed administrators and staff in Admissions, Marketing, Communications, External-affairs, Advancement, or Alumni/Development. Continue reading »