Involve your student-athletes in your marketing, promotion, and social media!

Involve your student-athletes in your marketing, promotion, and social media!
by Jeff Walrich ·

At Gilmour Academy, Associate Athletic Director/Middle School Director of Athletics, Kristy Booher, and I try to involve our student-athletes in … Continue reading »

Start Using YouTube More in Your Education Marketing Mix

Start Using YouTube More in Your Education Marketing Mix
by Bart Caylor ·

According to a recent study by The Intelligence Group featured on emarketer.com, teenagers frequent YouTube 14% more than Facebook. That … Continue reading »

Top 10 edSocialMedia Posts for 2013 (Content Audit, too…)

Top 10 edSocialMedia Posts for 2013 (Content Audit, too…)
by William Stites ·

As we welcome in 2014 it feels appropriate to take a look back at the year that was, and a … Continue reading »

Are You Using These Six Tips to Bring More Feeling to Your Marketing?

Are You Using These Six Tips to Bring More Feeling to Your Marketing?
by Hans Mundahl ·

  Here’s an old joke parents tell about boarding school, “What is boarding school? It’s where they take the two … Continue reading »

Interactive Video (Part Two): Mozilla’s Popcorn Maker

Interactive Video (Part Two): Mozilla’s Popcorn Maker
by Robin Neal ·

To my shock and horror, my students claimed to have never seen a PopUp Video. They were vaguely aware of VH1 and suspected that some old people still watch it? If it even exists? We were brainstorming uses of Mozilla’s Popcorn Maker, and I was sharing that a colleague had a great idea of using the free online tool to make a PopUp video of a presidential debate. Continue reading »

Interactive Video (Part One): Flipping at TED-ed

Interactive Video (Part One): Flipping at TED-ed
by Robin Neal ·

You, like me, have spent a fair amount of time watching on-line videos. Who can blame us? When we need a break from grading, routines, or vacuuming, lovely owls, talking dogs, or five people playing one guitar are irresistible draws. Continue reading »

Social Spotlight: Secrets to your school’s video success

Social Spotlight: Secrets to your school’s video success
by Peter Baron ·

How do schools efficiently edit and publish what’s becoming an ever-increasing backlog of material? Ethney McMahon, from Reel Schools, and Proctor Academy shares tested strategies that your organization can apply. Continue reading »

5 Things Your Video Hosting Service Says About You

5 Things Your Video Hosting Service Says About You
by Hans Mundahl ·

Are you using video as a part of your school communication strategy? If you are, you know the power of … Continue reading »

Privacy versus Publicity

Privacy versus Publicity
by Stacy Jagodowski ·

One of the things I constantly struggle with as an administrator at a junior school is the issue of privacy … Continue reading »

Troubleshooting Social Media: Issues, Bugs, and Temporary Fixes

Troubleshooting Social Media: Issues, Bugs, and Temporary Fixes
by Marisa Peacock ·

Last week, I spent the day with the edSocialMedia in Annapolis, MD helping a group of independent school professionals dive … Continue reading »