Instantly Actionable Ways To Leverage Twitter, with Dan Shure

Instantly Actionable Ways To Leverage Twitter, with Dan Shure
by Madeline Riley ·

Social media is all about people. In the world of education, this is no different. In fact, it’s essential!

To use Twitter effectively, you have to capture the attention and engagement of the right people. See how in this webinar recap with Dan Shure. Continue reading »

Word of Mouth Marketing for Your School

Word of Mouth Marketing for Your School
by Madeline Riley ·

During this webinar, Rick Newberry, President of Enrollment Catalyst, shows hundreds of school examples to illustrate how you can use your website and social media channels to inspire word of mouth. Continue reading »

How Assumption High School Sparked Fireworks with an Out-of-the-Box Video

How Assumption High School Sparked Fireworks with an Out-of-the-Box Video
by Madeline Riley ·

Imagine if you hit a “home run” as an enrollment manager: Would your picture-perfect scenario generate more than 45,000 video views, 17 pages of alumni comments, and oh, 30+ additional students in your freshman class? Impossible you say? Not for Elisabeth Russo at Assumption High School in Louisville, Kentucky. Her team created a knock-out lip-dub music video to Katy Perry’s “Firework” that generated the perfect scenario for a private school. Continue reading »

A Visual Guide to Using Social Media

A Visual Guide to Using Social Media
by Madeline Riley ·

At edSocialMedia, we like to encourage our bootcamp attendees to practice using social media in their daily lives. If the user sees it naturally fitting into their social lives, we find that they are way more likely to use the tools in the professional careers…
Continue reading »

10 Tips to Shoot Better Video

10 Tips to Shoot Better Video
by Madeline Riley ·

In preparing for the edSocialMedia Video Production Bootcamp, hundreds have video tips have been researched and gathered. We thought it would only be fair to share a few of the tips to the larger community. Continue reading »

Defending Kony 2012

Defending Kony 2012
by Robin Neal ·

Chances are you have already seen this month’s most viral video, Kony 2012, a polished and provocative thirty-minute film produced by Invisible Children that … Continue reading »

Give and Get – Producing Social Media Content with Purpose

Give and Get – Producing Social Media Content with Purpose
by John LaPerch ·

Recently on our Facebook page at Salisbury School, we posted a simple text link to our annual fund appeal and the post … Continue reading »

Social Media Monitoring Tips for Universities

Social Media Monitoring Tips for Universities
by Danny Newman ·

Last week we looked at the basics of social media monitoring. We covered why you need it, where to get started, … Continue reading »

How to Set a Featured Video on YouTube

How to Set a Featured Video on YouTube
by Madeline Riley ·

YouTube continues to prove to be a big player in search results and social media. By many accounts, YouTube is the second biggest search engine in the world and your YouTube channel should receive some much-needed attention. Continue reading »

Google Wave Sunsetting… a cautionary tale?

Google Wave Sunsetting… a cautionary tale?
by William Stites ·

Late last month I got an email from Google (see below) letting me know that Google Wave would be sunsetting … Continue reading »