What can your school learn from a Burrito Company?

What can your school learn from a Burrito Company?
by Tim McDonough ·

Jeff Bezos founder and CEO of amazon.com said “your brand is what people say about you when you leave the … Continue reading »

Galvanize Your department With Social Media Tools

Galvanize Your department With Social Media Tools
by Rachel Sebell ·

For social media mavens, who already blog, tweet, Facebook, digg and use every other form of social media we can … Continue reading »

Social Media’s Costs – Support

Social Media’s Costs – Support
by William Stites ·

I’m a skeptic. When people tell me that something is free I generally don’t believe them. There is always some cost and while I may not be taking my wallet out of my pocket there is always some payment that has to be made.

Because of this mindset, the idea that social media is free isn’t something that I bought into right away. The idea that our school could use social media to communicate, market and share information with our vast constituencies was incredible. To my joy, as I looked at some of the major sites and service I would be using I found that they were indeed, for the most part, completely without cost. Continue reading »

Video: Tracking Your Success

Video: Tracking Your Success
by Richard Kassissieh ·

(On the topic of website video, here is a follow-up to Video Primer.) Is your video experiment working? Check your … Continue reading »

Online Noise and No Sweet Tea

Online Noise and No Sweet Tea
by Lorrie Jackson ·

Well-crafted and compelling messages on your school’s Web site and social media presence compete with millions of other messages out there, ranging from the inane to the profound to the disturbing and everything in between. How to be heard? Continue reading »

Bootcamp: Boston (Area), November 12, 2009

Bootcamp: Boston (Area), November 12, 2009
by Peter Baron ·

Join us on November 12, 2009 at St. John’s Prep, Danvers, MA for a social media bootcamp experience.

Learn how social media can help you strengthen relationships with the constituents that matter most- your students, parents, faculty & alumni.

Who should attend: K-12 or higher-ed administrators and staff in Admissions, Marketing, Communications, External-affairs, Advancement, or Alumni/Development. Continue reading »

Social Media in Travel Programs: Part 2 — Twitter in Travel, growing the base.

Social Media in Travel Programs: Part 2 — Twitter in Travel, growing the base.
by William Stites ·

In an earlier blog post I wrote of my addiction to Twitter and my thoughts on the service as a … Continue reading »

Free Webinar (5/18, 3 pm): The Story of the WA Mash

Free Webinar (5/18, 3 pm): The Story of the WA Mash
by Peter Baron ·

Are you trying to understand the buzz around social media and whether or not it can truly benefit your school? Join Antonio Viva, Associate Head of School and English teacher at Worcester Academy for a free webinar on Monday, May 18 at 3 pm ET that explores the creation of “WA Mash” and how he has successfully integrated social media into the curriculum of his Creative Writing course. Continue reading »

Social Media in Travel Programs: Part 1 – Overview

Social Media in Travel Programs: Part 1 – Overview
by William Stites ·

For over 10 years, The Montclair Kimberley Academy’s (MKA) Irish Studies Program has been taking seniors to Ireland as part … Continue reading »

Youtube, Vimeo or Both?

Youtube, Vimeo or Both?
by Peter Baron ·

First off, I want to express a warm thank you to Steve & Ernest for inviting me to participate in … Continue reading »