We all know that President Obama ran the most social media centered campaign in history as references by this New York Times Article, How Obama Tapped Into Social Networks’ Power.

This weekend, I was browsing the White House web site because my kids asked me to see pictures of Obama’s daughters. It’s not surprising that the President moved his use of social media right over to WhiteHouse.gov, but I have to say that I was surprised to see this much real estate dedicated to their social networking/media profile:


My take away? When you’re discussing social media and schools with your administration, use President Obama as an example.

Who or what else do you use as an example of social media being a topic your school must not ignore?

Alex Ragone

Director of Middle and Upper School at City and Country School