501 People To Follow On TwitterRecently, with the help of (@wstites and @cassdull), I compiled a list of the 101 people that any person working in an independent school should follow. I originally wrote the post in order to help people new to Twitter learn about and listen to this social media channel. What I didn’t expect was how much I learned about the power of Twitter to connect, share ideas, and engage.
The response to the 101 list was so positive that it inspired me to conduct an experiment to illustrate the collaborative potential, and connecting nature, of social media. This blog post is the official online start of the 501 people you should follow on Twitter. Using the 101 List plus the additions posted in the comments takes us to 129 people to follow on Twitter. In order achieve our goal of 501 people I would like to use crowdsourcing as a way to illustrate the power of social media. What is crowdsourcing? Here is a definition from Wikipedia:

Crowdsourcing is the act of outsourcing tasks, traditionally performed by an employee or contractor, to a large group of people or community (a crowd), through an open call.

One of the reasons I enjoy social media, specifically Twitter, is the fact that it “levels the playing field” and makes us equal. It has also allowed me to meet and connect with people that I would probably never have met. Social media is a two-way street and ultimately about connection and collaboration. As a result, I’m not going to create the 501 list but allow the independent school “crowd” to collaborate and have input about who they feel are worthy to follow on Twitter.

The offline launch of the 501 list occurred at a session at SSATB entitled, Creating a Successful School Blog, which is being conducted by Peter Baron (@peterdbaron), Chuck Will (@chuckbwill), and Leo Marshall. We hope this post will help to illustrate the power of the comment and engagement through social media.


I hope you will take the time to suggest a person for inclusion on the 501 list. In order to suggest a person please enter the following information in the comments section below:

  • Name
  • Twitter Name
  • Category
  • Why you follow them?

Please feel free to suggest as many people as you wish. I would also ask for your help to promote this project, both online and offline, at your school.


Here’s to 501 people you should follow on Twitter!


Photo courtesy of http://icons.mysitemyway.com/

Brendan Schneider

Director of Advancement at Sewickley Academy

Brendan Schneider is the CEO and Founder of SchneiderB Media, a blog dedicated to helping schools use the power of the interest to achieve their enrollment and communication goals. He is also the founder of The MarCom Society, and SEO Coach, his DIY SEO software for schools. He is also the Director of Advancement at Sewickley Academy.